Behind the Curtain

• Born from Boundaries & Built with Love •

Hey, All You Cool Cats & Caretakers! 🫶          I’m Kennedy — mama of twins + rebel with a retro cause. Here's a little glimmer of the heart behind our brand 💖

🌟 I grew up not really knowing what boundaries were — no one modeled them, and they certainly weren't talked about. Then I became a mom to my sweet twinnies, Tully Bug & Teddy Bear, and suddenly, my own internal truth and values came knocking... hard ✨

🌟 I quickly learned that some people feel wildly entitled to other people’s babies. I can’t tell you how many times I’d turn around to grab something from the diaper bag, only to find a random stranger’s hands all over my child. That sweet old lady who was across the room when we walked in? Apparently she teleported the second she saw I wasn’t on guard ✨

🌟 It happened everywhere we went — until I started speaking up. At first, it was awkward. I’d had zero practice holding boundaries as a kid. But each time I did it, I felt more empowered to protect my little ones and their comfort zones ✨

🌟 Yes, babies are precious, pure, and extraordinary to be around — but their space is sacred. Their energy should be protected, preserved, and, most importantly, respected ✨

🌟 I’ll never forget the frustration of constantly having to defend my children’s right to personal space, whether from strangers, friends, or even well-meaning relatives ✨

🌟 Bear + Bug was born out of that fire — to help other parents stand confidently in their “no” and to set the standard for consent from day one. Because change starts with us, and it starts now ✨

🌟 Thank you for being part of our movement — and for keeping your hands (lovingly) to yourself. Together, we’re raising a generation that knows their worth, their rights, and their power to say “no” ✨